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12 Things That Make Us All So Much Excited About The iPhone Launch, Today .. & In The Past ... :-)

What makes us so much excited about the iPhone launch these days, as well as in the past?

My observation and 'conclusion', perhaps ...

1. The early announcement ...

2. The ongoing preparations ...

   
Click here to download:
12_Things_That_Make_Us_All_So_.zip (413 KB)

3. The interactions & the exciting talk-abouts ...

4. The presentation ...

     
Click here to download:
012_Things_That_Make_Us_All_So_.zip (432 KB)

5. The experience ...

6. The inspiring, exciting, innovating, educating great ads ..

     
Click here to download:
112_Things_That_Make_Us_All_So_.zip (308 KB)

7. The style, pattern and gesture of the great ads ...

8. The intriguing fascinating websites ...

9. The 'awesome' ness of the device itself ... (innovation, design and brand combined) ...

10. The stores (and the 'huge experience' it brings) ...

       
Click here to download:
212_Things_That_Make_Us_All_So_.zip (1705 KB)

11. The massive excitement of being at front of the great innovative movement ...

12. The deepest excitement of being supportive to a great, cool, fascinating cause ...

Products with exciting groundbreaking innovation and deep great cause seem to always bring so much impact and excitement to people, society and masses as a whole. iPhone -- the product, the brand, the cause, the prentation, the leader, the introduction, the attitude, the experience and the launch itself -- seems to have it all, which makes the 'magic' happen even greater.

Would something similar once again happen to the Google phone's (next) launch? -- on a global, massive scale ??
 
We will see, study, observe and watch ... :-)

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Filed under  //   apple   awesome   brand   great   innovation   market   marketing   operation   preparation   product  

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The Amazing History Of How (& When) RIM Blackberry Get Started (And Eventually Dominate The Marketplace) ...

These past few years I always wonder why the exciting Motorola interactive pager that I experienced sometime in 1997 or 1998 in the US ceased to become anything big that dominate the marketplace.  From personal experience, I still crisply remember how the Motorola interactive pager was really a great device. It was impressive. 

 

 

Back then, the device was about the size of a 'pager' (a 'slightly thicker pager' we call it), and -- in a very useful way -- we can use it to interactively update, communicate and coordinate our activities in organizing  big conference events that involves thousands of people.

 

While wondering about that Motorola 'interactive pager' (and what lead to its 'demise'), I also always wonder when (and how) Blackberry get started, in which market it penetrate, and how it creep up the marketplace.

 

These question stays at the back of my mind for a few years. I am totally 'clueless' about it. I always wonder about it. Throughout the years, I seriously wonder why the Motorola great product ceased to mature in the marketplace, and where/when 'suddenly' RIM/Blackberry appear ...

 

... until today I found this info:

"Prior to the manufacture of the BlackBerry, RIM worked with RAM Mobile Data and Ericsson to turn the Ericsson-developed Mobitex wireless data network into a two-way paging and wireless e-mail network. Pivotal in this development was the release of the Inter@ctive pager 950, which started shipping in August 2000. About the size of a bar of soap, this device competed against the SkyTel two-way paging network developed by Motorola.

 

Oh! Now I understand where the RIM/Blackberry root's come from. Now I can see -- a bit -- of the picture of what's going on (in the past). The two things -- the Motorola interactive pager I am talking about, and the RIM/Blackberry device I am wondering about -- actually correlates to each other! 

 

Not only they are related to each other, they competed to each other too!

 

Seems that somewhere in the past, Motorola innovate and rules, then RIM comes into act. Eventually -- as the future goes -- Blackberry is the one that becomes more able to take idea forward, own it, innovate it further, hence eventually dominate the market almost entirely, especially as the platform switch from pagers, ... to phones ... to smartphones!

 

 

Some more facts:

In its early stage of development and presence in the market, Blackberry was available on RAM Mobile Data (originally founded by RAM Broadcasting Corporation as American Mobile Data Communications, Inc. in 1988) & Ericsson Mobitex wireless data network. Later on, RAM Mobile Data was sold and renamed BellSouth Wireless Data in 1995 and later became Cingular Interactive when BellSouth and SBC formed Cingular Wireless.

 

Such gives us a strong background root and understanding of where Blackberry come from! It also gives an idea why initially Blackberrys eventually always appear in Cingular ads! As the history shows: BellSouth and SBC formed Cingular Wireless.

 

 

As the history later fascinatingly goes: 

Cingular Wireless later on acquired the old AT&T Wireless; SBC later acquired the original AT&T and re-branded as "the new AT&T". Cingular became wholly-owned by the new AT&T in December 2006 as a result of AT&T's acquisition of BellSouth.

and ...

Cingular -- in January 2007 -- confirmed it would itself rebrand under the AT&T moniker. The corporate name change occurred immediately, although, for regulatory and brand-awareness reasons, both brands were used in the wireless unit's signage and advertising during a transition period. The transition concluded in late June, just prior to the rollout of the Apple iPhone.

It is this (new) AT&T that later on brings us the iPhone!, the 'exclusive device' that consumer (in the US) can get only from AT&T, very similar to the way 'Blackberry' was Cingular's 'exclusive device' in the past.

Oh, how these tiny innovators in wireless portable working device -- RIM Blackberry (and its underlying 'Blackberry carriers') -- have transformed in the past 10 years, and become huge, in the process!

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Filed under  //   at&t   blackberry   brand   cingular   evolution   get started   history   innovation   iphone   operation   phone   rim   transformation   wireless  

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Which Part Is Made By "BMW" ??

For every iPhone that we purchase Apple says: "Made in China, Designed by Apple".
For every most successful Disney digital movie in the past, it was created by Pixar.
The same thing seem happen to BMW, as described further below.

Seems large, innovative companies know how to strategically partner with speediest, finest and the best smaller entities, while retaining the essence of their brand, and consistently keep their ability to leap forward together further, even better.

 
-----
 
as of 2005 ...
 
BMW AG says it expects in-house development of components and systems to drop to 45% by the end of this year, a sharp decline from the 70% level of less than a decade ago.
 
The auto maker says most of the increase in outsourcing will focus on the areas of electronic systems and technology.
 
Burkhard Goeschel, BMW management board member responsible for product development and purchasing, tells SAE World Congress attendees the auto maker will form more partnerships with suppliers to gain better expertise in electronic- and electrical-system technologies.
 
“We are looking for partnerships that offer access to the first innovators,” he says. “(BMW Group) will focus its corporate resources on research and development functions that add value to the brand.”
 
Goeschel points to the successful partnership between BMW and ZF Linksysteme to develop the active-steering system in the 5-Series.
 
He says BMW plans further partnerships with other OEMs, similar to the alliance it has with PSA Peugeot Citroen to develop a new line of engines for use in future Mini vehicles. The 1.6L engines will be produced in France for use in more than 20 different models, with output targeted to reach 1 million units per year.
 
Goeschel says while the engines will share the same basic design, the power outputs have been “tailored for each partner.”
 
BMW's purchasing department also plans to become more partner-focused in its processes, with a new department taking direct responsibility for partner network purchasing activities.
 
He says the purchasing operation will focus on obtaining the most relevant technologies to help BMW build on its business plan to be “to market first” with breakthrough technologies.
 
Goeschel adds BMW plans to bring its supplier partners into the product-development process earlier, with some suppliers coming on board at the concept vehicle-development stage, depending on the system to be provided.

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Filed under  //   approach   bmw   brand   industry   innovation   market   marketing   operation   work  

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Is GM A Dinosaur, Really ?

General Motors is rumored to be in talk of filing for bankruptcy. To such circumstances, Vinod Khosla said: "Don't Save The Dinosaurs!".
 
Oh! I don' know where to stand: to agree, or disagree.
 
Is GM a dinosaur really? Or it's innovation is getting slower and slower (and less and less relevant) lately?
 
Or is it because its innovation getting slower and slower (and less and less relevant) rapidly ... then it become a dinosaur, actually??

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Filed under  //   business   innovation   operation   sad   slow   work  

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Pls Be Back Soon, Posterous :'(

Downtime is never easy.

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Filed under  //   downtime   operation   site   website  

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Why Award Winning Is Important


Award Winning and active participation is important. Not only it enables us to measure our work against world latest standard; at the same time it also gives us a chance to keep learning, and to keep moving forward in sync with the 'heartbeat' of the world (and the industry) at large.

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Filed under  //   award   business   ideas   important   operation   philosophy   principles   why   winning   work  

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